Le 05/09/2019 - Philippe Ménard
François Drounau is developing his agency by tracking the needs of spirits companies. He now has a foot in Asia.
François Drounau, 44 as, embodies the innovative profiles generated by the spirits industry. “I was one of the first members of the Spirits Valley, I also integrated Innovin.” In 2014, returning to Cognac after very international experiences, he founded L’Assemblage, a consulting agency. His thing? Offer services on development projects, when companies venture into unknown territory. “I am quite convinced that the way of working is changing, companies need to refocus on their know-how, their differentiation, and the rest can be outsourced”