SYNDICAT DES MAISONS DE COGNAC (SMC)
ORGANIZATION OF SMC’S EVENTS
As part of its deployment, the SMC decides to organize a series of evening events for its members, all the houses of Cognac. For the first edition, Maison Rémy Martin takes over the organization, around the theme of digital, and calls on L'Assemblage to take care of this great first event. L’Assemblage designs a 3-part evening: an exceptional conference given by Terry von Bibra, Managing Director of Alibaba Europe, a series of roundtables held by specialists from the sector (Aldebarande, Dolmen, Alibaba, Smurfit Kappa ...) , and finally a convivial cocktail to deepen exchanges. A real success and a wonderfull evening! For the second edition, it is now Maisons Meukow and Ferrand who call on L'Assemblage to organize an evening around the wood. L’Assemblage proposes a concept of "tree by glass" which will end with an impressive concert of hunting horns of the ONF!